Improving Your LinkedIn Profile for Your Job Search

In this increasingly social media savvy world, LinkedIn is becoming the go-to place for potential employers to find their new employees.  More and more HR departments and internal Talent Acquisition teams are subscribing to LinkedIn Recruiter accounts. They build projects for those hard to fill positions and advertise through LI company pages. So here’s some suggestions on improving your LinkedIn profile to catch their eye and encourage them to get in touch!

CRG TEC’s step-by-step guide gives you the tools to make that happen.

1. Tell recruiters you’re open to offers

Pretty straightforward; if recruiters know you’re interested, they are more likely to contact you. The obvious way to do this is adding something along the lines of “currently looking for opportunities” to your headline. But if you’re in work this may give the game away.

There are more subtle options. Go to the Dashboard section when editing your profile. There’s a handy on/off button under the heading “Career Interests”. Make sure this is on. Also make sure the “Contact For” options under Additional Info say career opportunities.

2. Make sure your profile is up to date

Treat your LinkedIn profile as a mini CV. A list of job titles and dates isn’t going to cut it in the super competitive world of social media. You need at least a brief job description and an outline of some of your key achievements. It doesn’t need to be an essay for each role but should give the reader a good idea about what you’re tackling on a daily basis.

Ensure job moves and promotions are all included on there. Try injecting some of your personality into the description, as opposed to spouting bullet points from the dry job description you were given when you started.

3. Get recommendations

We’re not talking about colleagues “liking” your individual skills here (although it’s well worth listing a few of those too). But getting line managers, clients and those you’ve helped along the way to write a little paragraph extoling your virtues really sets you apart.

The fact that someone has taken the time to do this for you and is happy to vouch for you says a lot to potential employers. If you work in a niche industry where everyone knows everyone else getting a reputable voice attesting to your skills works wonders. And discussing mutual connections often provides a good icebreaker during interviews.

4. Get involved!

When Recruiters are looking through profiles a good way of telling if someone is likely to come back to our advances is by checking their activity. Even tasks that take a second of your time, for example liking an article or congratulating someone on a promotion, are noted and shown on your profile. This creates a bank of social credit which could make the difference between someone sending you a message about a role or not.

Pretty much every industry and sector has a wealth of dedicated forums and groups on LinkedIn. Recruiters are using these to tap into talent pools within the community. If you’re an active voice on a group, or even just the occasional commenter, you will be seen as a voice within your industry. It’s then more likely you’ll be approached when new positions arise. Simple comments or likes can go a long way to improving your LinkedIn profile.

5. Target your ideal companies

If there are a few organisations you’d be keen to work for, be proactive! Follow them on LinkedIn so you’re aware of any updates they make or new jobs they post. Connect with your potential hiring manager or the internal recruitment team there. Make it known you’d be keen to come and work for them. They may not have a suitable vacancy right away but you can bet if you have the right experience you’ll be the first point of call when it does come up.

So there you have it, a few handy tips and tricks to make your LinkedIn profile work for you when it comes to searching for your next big move. Good luck improving your LinkedIn profile and getting those dream interviews.

Alexandra Hewitt – Senior Recruitment Consultant

Please do feel free to get in touch via https://crgtec.uk.com/contact-us/ or to Alex direct ah@crgtec.uk.com

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